The Client is Always Right – Even When They Are Wrong
What separates a businesses exceptional customer service from the rest is its’ ability to master the art of bridging the gap between company performance and the client’s expectation. But what if our client is being unreasonable in their expectations? Should good customer service extend beyond reasonable demands? Yes! It is our responsibility in a service based industry to understand what their expectations are and to meet or exceed those expectations. The moment a deal is struck or payment is taken, it is our responsibility to provide the customer with what they are expecting. These opportunities allow us to prove that quality customer service is our commitment and being treated above and beyond their expectations should be expected. This is the secret to success in building a strong and lasting relationship between company and consumer. The best reviews and referrals will stem from these success stories. A Bright Local 2017 Local Consumer Review Survey revealed that 97% of consumers read online reviews for businesses, and positive reviews equates to 73% of consumers trusting a local business more. Treat your customers like they are always right and they will be an advocate for your services.
By: Jessica Lau